Head of Sales and Marketing

Kreditech Group is a technology company that delivers a range of custom-tailored financial services with a focus on underbanked consumers across the globe. Kreditech uses big data, proprietary algorithms and automated workflows to acquire, identify and underwrite customers within seconds. Automated processes combined with self-learning algorithms ensure fast and convenient customer service, minimizing cost and human error while continually improving by incorporating new customer data. Since its founding, Kreditech has scored more than two million individual loan applications, using up to 20,000 data points per application. Kreditech's global subsidiaries offer products from individually tailored installment loans and microloans to payment and other financial services. Kreditech's Monedo brand provides an integrated suite of financial products, including a digital wallet and a personal finance manager designed to help customers manage their credit score and plan their spending. Founded in 2012 by Sebastian Diemer (CEO) and Alexander Graubner-Müller (CTO), Kreditech Group has a team of over 200 passionate employees with over 40 nationalities.

Head of Sales and Marketing (m/f)
Miejsce pracy: mazowieckie / Warszawa

 
Opis stanowiska
Do you want to be build up and lead a new team?

You want to bring your experience in marketing to a fresh environment?

You've got strong experience with online marketing and want to be a part of a successful fin-tech startup?

Then join Kreditech as our Head of Sales and Marketing for Poland in Warsaw!

Your Role:
• Responsible for the Sales and Marketing performance of Kreditech's Product portfolio in Poland including products: Zaimo, Kredito24, and Monedo,
• Plan, monitor and execute marketing strategies across all channels including including affiliate, SEA, SEO, Display, Social media, PR, Offline, Partnerships and branding
• Lead a small team of experts in SEA/Display, Affiliate and SEO/Social Media/PR/Content to excel in their fields and to achieve their predefined targets
• Support in developing local strategies and adhering to Kreditech's overall vision and strategy, while achieving and exceeding your targets in sales/issuing within assigned budget restrictions.
• Source, negotiate and implement local strategic B2B partnerships
• Analyze customer acquisition funnels and general marketing performance metric enable to consistently optimize and outperform targets and goals.
• Provide relevant feedback in terms of product/reporting and other areas of the business to support country performance.
• Conduct competitive analysis on key segments to define and optimize the market strategy for reaching and engaging customers
• Share best practices with peers in our other active markets to build knowledge and continuously develop a stronger position for the company in your local, as well as other markets
• Manage a substantial marketing budget across all marketing channels
• Collaborate with various internal stakeholders including BI, Product, Engineering, Operations to ensure efficient communication channels are maintained and that performance is consistently improved.
• Report directly to the Country Managing Director
 
Wymagania
Your Profile:
• Hold a Bachelor's degree (preferably in Marketing) with top grades from a recognized school
• 5+ years of professional experience digital marketing with direct experience in Affiliate, SEA, SEO, Display, Social media. Further experience in offline campaigns including TV/Radio highly preferred
• Experience in operation €2+ million annual marketing budgets
• Fintech/Consumer finance experience is a strong plus
• Experience in negotiating and driving partnership deals with relevant partners
• Have a good understanding of branding and how to achieve consumer loyalty
• Very analytical and feel comfortable working with numbers, incl. using hard data and metrics to measure performance, determine improvements and operating the day to day business. Good MS Excel skills is a must
• Strong understanding of attribution models, cross channel & cross device marketing
• Strong campaign/project management skills
• Ability to self motivate and to drive, execute and deliver against ambitious goals
• Outstanding people management skills and experience in leading team of 3+ employees including motivating and providing meaningful feedback to ensure human capital growth and development
• You are a team player who strives to create positive cultures with hard deliverables and humor in the workplace
• Fluency in English and native Polish speaker

Your Personality: You get along with just about everyone. You are passionate about your work, like to be around people from all over the world, and you take an active interest in creative development. You want to achieve great things.

Oferujemy
Life @ The Kreditech Group We want to take good care of our employees - we make sure that your daily work routine is exciting and productive. The Kreditech Group is a place of innovation, speed, high growth, high performance, and high reward. We break established tradition, we write our own rules, and we bring in the best people to build up the team. If you want to be a part of this, here is your chance.

This position at Kreditech Poland is at our office in Warsaw. EU immigration law permits us to accept candidates without an EU work permit only if their profile and applicable work experience is exceptionally strong by the criteria listed above, so it's best if you already have a work permit valid in Poland.

How to apply: We accept applications exclusively through our recruiting platform, found under the 'Apply Now link. There are a few screening questions, and we would like your CV and a short cover letter. That's it! We look forward to hearing from you.